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Collecting feedback automatically

Collecting feedback about your products and services is absolutely crucial to the success of your business. It’s important; it’s necessary. Conversely, providing other people with feedback can be a real chore—it makes no difference to your bottom line, and few things are more annoying than being bombarded by indiscriminate emails begging for your feedback.

That’s one of the reasons why calls for feedback recently got a lot simpler. No more lengthy, multi-step surveys. These days, typical feedback requests ask for star ratings out of five. Or a simple thumbs up or down. All to make sure we don’t annoy our readers or users.

Let’s take a look at how to create a user-friendly feedback request using no-code apps. Anyone can do it in a matter of seconds with no coding skills necessary. All feedback requests are personalized, so your feedback data will not be watered-down by anonymous reviewers. You’ll be able to see individual feedback records, as well as aggregated reports.

Here’s what you do:

1. Create a feedback request as a form in Bubble. Could be simple, or more complex – it’s up to you

Bubble is a no-code solution, so it is really easy to use. Log in to your Bubble account and create a form – prepare a list of questions, drag-and-drop the necessary elements (radio buttons or check-boxes, drop-down boxes, text boxes, etc.), and save the result. Users will find it much easier to fill out your feedback form if you don’t overload with too many questions. A feedback request as a form in Bubble

2. Link your bubble instance to Processica apps

Configure Bubble’s plugin to communicate with Processica Apps back end. Find and install the Processica Apps plugin to your Bubble application. Insert your personal API code into the Send Survey Data line. processica apps steps Link your bubble instance to Processica apps step 1 Link your bubble instance to Processica apps step 2 Link your bubble instance to Processica apps step 3 Link your bubble instance to Processica apps step 4 Link your bubble instance to Processica apps step 5

3. Create a personalized link

Personalized links make it possible to track a certain user’s feedback. In Processica Apps, this is done by appending a special token (hash) to the URL of the original form. Create a personalized link step 1 Create a personalized link step 2

4. Embed the link in your next newsletter

Once you’ve created a personalized link, it’s time to use it. In Microsoft Teams, create a newsletter with Processica Apps. Place the link in your feedback form. Run the workflow and wait for the first results. Embed the link in your next newsletter step 1 Embed the link in your next newsletter step 2 Embed the link in your next newsletter step 3

5. Survey the results as they arrive in real time

One of the advantages of Processica Apps is that you can track the results immediately after sending the emails. You can monitor your recipients’ actions in the SharePoint list of the target site.

Survey the results as they arrive in real time

Answers can be aggregated into a separate letter and sent to the person who started the workflow.

6. Run reports for an aggregated view

In addition to the individual-results view, you also can see aggregated results as a report. Generate a report in Microsoft Power BI, SharePoint, or Excel list. If you use another system for integration, you can still create a report here.

Run reports for an aggregated view

Conclusion

Collecting feedback doesn’t have to be complicated. We demonstrated how to configure it easily without having to use any expensive marketing platforms or coding. You can collect different kinds of feedback, but thanks to the personalized-forms approach, it will always be convenient for whoever provides it. The same is true for the collection and interpretation of the feedback results.

Your feedback is important

If the automated feedback collection use-case we’ve described is of any interest to you, feel free to reach out. We always look forward to your feedback and would be glad to share more details, how-tos, and other aspects of implementation.

Author:
Konstantin Babenko
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